ITV asked us to work with them on the social media for their biggest shows including I’m A Celebrity Get Me Out of Here, Saturday Night Takeaway and The X-Factor.
We worked alongside ITV’s in-house digital and social media production team to initiate design and create assets across multiple platforms for the shows with the focus on allowing fans to indulge in the shows day and night. We also worked on the live show output which included a number of our team joining ITV staff in Australia for I’m A Celebrity Get Me Out Of Here and being embedded at ITV for Saturday Night Takeaway.
The range of work included creating content across Twitter, YouTube, Snapchat, Instagram and Facebook. The results were impressive with I’m A Celebrity recording record social media figures and the X-Factor building further on the impressive following it has developed over many series.
We are currently working with ITV on further shows for 2017.
The Mannequin Challenge
A unique Mannequin Challenge takes fans behind the scenes of I’m A Celebrity Get Me Out of Here!